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Product Marketing Manager (Event Streaming Products)

Berlin, Germany

About the Position:

We are now looking for an energetic and enthusiastic Product Marketing Manager to help us communicate and crystallize the value of our services to potential customers. As our customers range from developers to business people, we expect our product marketing manager to be both tech-savvy and business-minded. Your product area will include our event streaming products, Aiven for Apache Kafka and Aiven for Apache Flink. As a special area of focus, you will also take ownership of managing, developing and improving our competitive intelligence processes further.


Responsibilities:

  • Develop and improve our processes for competitive intelligence gathering and sharing
  • Create a differentiated market positioning and messaging framework for the specific services under your responsibility
  • Provide compelling value propositions, business benefits and technical highlights that match the needs of different roles in customer organisations.
  • Equip our sales and marketing teams with collaterals and sales tools they need to be successful in their work
  • Create value propositions and messaging frameworks for your product area, targeting the different audiences
  • Translate technical details of services to tangible customer benefits
  • Launch new services and capabilities in your area to the market
  • Create product marketing collaterals and sales tools
  • Keep track of competitors in your area
  • Support marketing activities and projects in your area
  • Hold sales training sessions
  • Perform market and competitive analysis for the service areas you are responsible for
  • Define and profile key target audiences for your service areas
  • Present and talk about your service areas in webinars, industry events and trade shows
  • Participate in analyst relations activities


Requirements

  • 3+ years of experience in B2B product marketing, preferably with some Open Source technology based products
  • Experience in competitor analysis
  • Excellent communication and presentation skills
  • Masterclass level PowerPoint skills
  • Ability to translate technical features to business benefits
  • Collaborative skills to facilitate cross functional working
  • Fluency in English language, both written and spoken


Your attributes:

  • Passion - You care and feel ownership about everything you release. You want to understand the vision of what needs to be built before committing to the solution.
  • Communication - You can communicate fluently in English and can influence others in any role in the decision making process.
  • Pragmatic - You can make proposals based on careful evaluation of the challenge and deliver value fast. You do not fret over perfection.
  • Growth mindset - You are open to develop your skills with persistent effort and input from others


Benefits

We are proud of our organisation's culture - we search for the most pragmatic solution in everything we do and cultivate a trusting, supportive environment that empowers everyone to strive for excellence. Besides our people and culture, we offer you:

  • An agile working environment with short decision paths
  • Flexible working hours, including remote working
  • Choose the devices and tools that make you work the best
  • Cool offices in the centre of Berlin (Prenzlauer Berg) and Helsinki
  • Mobile phone and subscription
  • Participation in employee stock option plan
  • Relocation package
  • Office snacks, soft drinks, treats and fruits


If this role sounds like you, please send us your application and we’ll take it from there.

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