Description
Orum is an AI-driven live conversation platform that allows sales reps to connect with their target prospects on the phone more efficiently. Orum increases sales efficiency, speeds up pipeline growth, and lowers customer acquisition costs for various companies ranging in size from start-ups to large enterprises. Sales teams using Orum see consistent conversations, more meetings booked, shorter rep ramp time, all while having fun and not burning out. Orum has achieved triple-digit year-over-year growth and tremendous customer love with a small, lean team. We are beyond excited to build a powerful team that will support Orum in its next stage of growth!
The Marketing Team’s mission is to serve as the voice of the customer at Orum, and be the voice of Orum in the market through compelling brand, messaging, and demand generating programs. We are a mix of the left brain and right brain, balancing strategic thinking and measurement with creativity and experimentation. We lead with curiosity and empathy in our interactions with our prospects, customers, partners, and colleagues. Beyond our work responsibilities, we are also hungry learners, cultural anthropologists, outdoor enthusiasts, musicians, and artists.
The Product Marketing Lead will work closely with sales and product teams to develop product pricing models, key messaging, and value proposition.
What You'll Build
- Together with the product team, educate both internal and external stakeholders on our product features and their benefits. Initially, this means aligning customer and user education efforts through content across Sales Dev, Sales, and Customer Success teams
- Create marketing programs (e.g. sales documentation, product videos, website copy, blog posts, ) that articulate the benefits of our products
- Conduct market analysis to obtain understanding of the competitive landscape and help establish product differentiators
- Create sales content and tools that align with the buying process and help move prospects & customers through the sales cycle
- Help build a world-class Marketing organization from its inception, with the opportunity to lead a small team as the Product Marketing function scales
Requirements
- You find strong alignment with Orum’s values of Excellence, Accountability, Stewardship, Integrity, No Jerks and Great Ideas Win
- You have 5+ years of experience in Product Marketing, Product Management, or similar Marketing role in a high growth B2B SaaS environment
- You are an exceptional strategic thinker, written and verbal communicator, and project manager
- You are raved about as a cross-functional leader and collaborator across Product, Demand Gen, Content, Sales Dev, and Sales teams
- You are effective in prioritizing and managing your time to address multiple responsibilities in a fast-paced, professional environment
- You are metrics-driven and analytical, and have a proven ability to prioritize, drive, and achieve results
- Strategy and management consulting experience highly desired.
Benefits
- Flexibility to work anywhere in the US. We were founded as a remote company before the pandemic and plan to stay that way for the foreseeable future.
- Flexible Vacation Policy - Orum Days Off: 1st Friday of every month, 2 weeks off at the end of the year, and additional observed holidays.
- Competitive Healthcare, Dental, Vision Insurance Plans
- Life Insurance
- 401K Plan
- Meaningful Stock Options in Orum
- $2500 budget for work-related equipment that's yours to keep
- Semi-annual company retreats and team meetups for all employees to connect in person
Orum Is An Equal Opportunity Employer. We're committed to continually adding to our diverse team that represents a growing variety of backgrounds, perspectives, and skills. In short, we want you to join in the ride if you're talented for one of our roles, no other qualifiers.